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Posts Tagged ‘Fredrick DeLuca’

In my last entry, I posted about how Subway Restaurants had chosen to exclude home educators from their writing contest titled “Every Sandwich Tells a Story”. The decision to leave homeschoolers out has struck many, including myself, as unfair discrimination, although it is not clear that negative motivation was involved.

The Home School Legal Defense Association (HSLDA) drafted a letter of response to Subway, and I am happy to report that this letter, in addition to a vocal public response, has elicited an apology from the restaurant company, as well as, a promise to include homeschoolers in future promotional offerings.

You can read the HSLDA letter to Subway, and Subway’s response to them below.

Open Letter to Subway: Let Homeschoolers Enter Contest
May 27, 2008
Frederick A. DeLuca, President
Subway Restaurant Headquarters
325 Bic Drive
Milford, CT 06461-3059

Dear Mr. DeLuca:

By way of introduction, I am the President of Home School Legal Defense Association (HSLDA) and we represent 83,000 member families nationwide. This letter is to draw attention to your “Every Sandwich Tells a Story Contest,” and the unfortunate fact that homeschoolers are not allowed to participate.

The rules clearly state: “Contest is open only to legal residents of the United States who are currently over the age of 18 and have children who attend elementary, private or parochial schools that serve grades PreK-6. No home schools will be accepted (emphasis added).”

It is extremely disappointing that Subway would choose to exclude the estimated 2 million homeschooled students.

We understand that the competition is focused on traditional public and private schools because the grand prize of $5,000 of athletic equipment is designed to be used by a traditional school and not an individual family. A potential homeschool winner, however, could simply donate the grand prize to a public or private school of their choice or to a homeschool sports league.

Homeschooling is a thriving educational option. All the available research shows that homeschoolers are excelling academically and socially. We do not deserve to be overlooked.

We hope that you will reconsider the rules of your competition and choose to amend them to include homeschoolers.

Sincerely,

J. Michael Smith
HSLDA President

This letter can be read via the HSLDA web-site here:

http://www.hslda.org/docs/news/200805270.asp

Subway Apologizes
HSLDA is pleased to pass along the following apology from Subway restaurants.

To HSLDA:

We at SUBWAY restaurants place a high value on education, regardless of the setting, and have initiated a number of programs and promotions aimed at educating our youth in the areas of health and fitness.

We sincerely apologize to anyone who feels excluded by our current essay contest. Our intention was to provide an opportunity for traditional schools, many of which we know have trouble affording athletic equipment, to win equipment. Our intent was certainly not to exclude homeschooled children from the opportunity to win prizes and benefit from better access to fitness equipment.

To address the inadvertent limitation of our current contest and provide an opportunity for even more kids to improve their fitness, we will soon create an additional contest in which homeschooled students will be encouraged to participate. When the kids win, everyone wins!

This response letter from Subway can be read here:

http://www.hslda.org/docs/news/200805280.asp

 


 

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